Marketing for HOA Management Companies

Attract the right boards. Match their needs. Retain their business.

Alloy brings CAM firms more leads from the communities that fit their portfolio. Then we help you win those boards and keep them long after the contract is signed. One firm per metro. Built only for CAM.

Claim your market See what’s inside
Your metro. Your growth.
One partner per market
Paid leads
0inquiries
Organic + local
#9on the map
Is your metro still open?
Live availability
© OpenStreetMap
Trusted by CAM operators across
  • Apex CMG*
  • BBB Accredited
  • CAI Member
  • Austin · Phoenix · Denver
  • 35+ years CAM ops
Board leads per month, same metro
Illustrative
Your own paid ads
You pay per click.
MatchHOA network
Included. Yours alone.
Network leads · MatchHOA

We run the place boards go to find their next management company.

Boards submit on MatchHOA. In your metro, every one goes to you.

Claim your marketMatchHOA

The partner ledger.

One CAM company, one metro, three years in. This is what the exclusivity bought them.

Lead intake vs. prior baseline+535%
Proposal requests3×
Qualified → closed40–60%
“We went from chasing RFPs to having boards reach out directly.” — CEO, Alloy CAM partner
Lead intake, indexedYear 1 → Year 3
WITH ALLOYYear 1Year 2Year 3

What you get in your metro.

Attract, close, keep — run as one playbook, by one partner, for one CAM company in your market.

01
Attract
BoardReach™
Boards find you before they start shopping. Local SEO, AI search, content, ads.
02
Close
BoardMatch™
Conversations become signed contracts. Proposals, RFP system, fractional BD.
03
Keep
BoardRetain™
The portfolio you have stays yours. Board education, reputation, newsletters.
Not sure which engine is leaking? Thirty minutes, and we’ll tell you.
Claim your market

What’s changing in CAM growth right now.

Search is moving to AI answers, boards are shopping locally first, and most CAM sites weren’t built for either. Here’s what we’re seeing and what to do about it.

AI search
7 min read

Boards are asking ChatGPT who manages HOAs in their city. Is your firm the answer?

AI answers pull from a handful of sources — reviews, local citations, and pages that actually explain what you do. Most CAM sites give them nothing to quote. Three fixes you can make this month.

Read the field note
Local5 min

Why the map pack now decides your shortlist before the RFP does.

Boards check Google Maps first. If you’re not in the top three for your metro, you’re not in the conversation.

Read
Tips
Checklist

Five things a CAM firm can fix this quarter without an agency.

Review velocity, service-area pages, a proposal that answers the board’s real question. Small, unglamorous, effective.

Get the list
Oct
14
Live webinar · 45 min
AI search for CAM: how boards find management companies in 2026
For owners and BD leads. Recording sent to everyone who registers.